Beit Hanna

2022–2025- Creative Director & Brand Designer for Beit Hanna three locations: Ben Gurion, HaRabi and Brodetsky.

Beit Hanna is a cultural and community platform built around the idea of renewal - transforming existing spaces into vibrant hubs for movement, creativity, and connection. The visual language draws inspiration from early Israeli modernism and pioneering culture, blending a sense of optimism, simplicity, and collectiveness. Referencing kibbutz aesthetics, handcrafted elements, and a warm, sun-faded palette, the design creates a nostalgic yet contemporary identity - one that feels human, open, and rooted in shared experience.